My Verizon App
The vision for the My Verizon app was to create a personalized and simplified experience for customers to navigate the complexities of their account without any hassle. Launched in 2016, the app has 4.5 stars in the App Store with over 700k reviews. It has been ranked #5 out of all utility apps.
Projects for the My Verizon App
Allowing customers to seamlessly upgrade or add a line by shopping on this mobile e-commerce experience.
Creating and planning the first personalized experience for Verizon prepaid customers.
Defining the modular system that allowed Verizon to convert over 5000 screens to the new branding.
Mix & Match Plans
Verizon to be the first to market for any telco to launch a new “Mix & Match” plan structure.